Post by account_disabled on Feb 18, 2024 6:05:27 GMT -5
And not all content is the same, and therefore, the objectives, frequency and metrics to be evaluated are different: 1. Blog Articles The main thing you should record for your blog entries are the keywords you are working on. KPIs are related to traffic , clicks or scrolling made by users. Publications per month can vary from one to four posts, up to as many as you can produce. Really, it depends a lot on the equipment you have and the budget. 2. Social media posts If you are posting on Instagram, for example, it is best to record the hashtags you are using to position your content. Instagram KPIs are related to likes, posts sent or saved, and comments.
This is why posts on Instagram tend to be more regular. 3. Email phone numbers data campaigns Here you can record the objectives of the email campaign , the audience you are trying to reach, the open rate per message and the interaction with the links you have left in the email. In email marketing campaigns, the dates and frequency of sending do have a lot of value, since frequency can increase your brand awareness, cause users to forget you, or cause you to spam. So it is important to define it. 4. on a regular basis, since your goal is to feed your audience and create a community around the content you are making .
5. Audiovisual content Audiovisual content can be published on YouTube and social networks in different formats. And without a doubt, the information you are going to record depends a lot on the social network where you publish it. 6. Webinars Also known as online seminars, they are a modern method to reach more people and feed your community. Planning several of these posts can increase your brand recognition. In the webinars you can evaluate the number of people who entered the course , as well as the conversions that occurred as a result of this content. content to include in your content calendar 4 steps to create a successful content calendar The truth is that there are different ways to create a content calendar.
This is why posts on Instagram tend to be more regular. 3. Email phone numbers data campaigns Here you can record the objectives of the email campaign , the audience you are trying to reach, the open rate per message and the interaction with the links you have left in the email. In email marketing campaigns, the dates and frequency of sending do have a lot of value, since frequency can increase your brand awareness, cause users to forget you, or cause you to spam. So it is important to define it. 4. on a regular basis, since your goal is to feed your audience and create a community around the content you are making .
5. Audiovisual content Audiovisual content can be published on YouTube and social networks in different formats. And without a doubt, the information you are going to record depends a lot on the social network where you publish it. 6. Webinars Also known as online seminars, they are a modern method to reach more people and feed your community. Planning several of these posts can increase your brand recognition. In the webinars you can evaluate the number of people who entered the course , as well as the conversions that occurred as a result of this content. content to include in your content calendar 4 steps to create a successful content calendar The truth is that there are different ways to create a content calendar.